Dale Tincher of Consultwebs.com has put together a useful list of considerations for law firms who are contemplating starting a blog. Blogging is not for everyone, he warns. In his article, Law Firm Blogs – Hip or Hype?, he notes:
Properly developed blogs can be very effective. Unfortunately, the majority of law firm blogs are not properly planned and the result is often a significant waste of time, money and credibility. How can you determine whether you should develop a blog for your firm? We recommend taking these three important steps:
- Define your goals;
- Assess your ability to invest the necessary time;
- Consider other options.
Update 7/6/05: Thanks to Dale for his nice words about WisBlawg in an update to the article.