Last week, Steve Matthews, law librarian at Clark Wilson LLP in Vancouver, announced the launch of RSS feeds for the firm’s publications. Kudos to Steve and Clark Wilson on realizing the use of RSS outside of the blogosphere!
Steve described the project on the Slaw blog:
With more and more email getting caught in spam filters, alternative technologies are really needed. RSS not only delivers instantly upon publication, but it’s pretty much guaranteed to arrive to those who request it. For law firms, who are often worried about protecting client privacy, RSS is the ultimate in permission marketing – clients are in control, with the choice to subscribe completely in their hands.
I wonder how long it will take other firms to realize the potential of RSSifying their newsletters and publications? I think it’s noteworthy that a law librarian is leading the way.
Source: Vancouver Law Librarian Blog