Amazon's Kindle to Sell PLI Law Books

Wall Street Journal reports that Practising Law Institute is offering many of its titles via the Kindle.
From the article:

A nonprofit group that provides continuing education for lawyers is making its books available for sale on Inc.’s Kindle, underscoring the widening appeal of the digital reader.
The discounts off print prices for digital works from the Practising Law Institute will be much smaller than those typical of Kindle best-sellers [only a 20% discount from the print edition]….
“There are a lot of practical reasons to believe that the digital market may well be more profitable for publishers of legal, medical and educational texts,” said Andrew Frank, a vice president at market-research firm Gartner Inc. “Since these texts are reference material, the ability to index them and set up bookmarks, which you can do easily with the Kindle, will save time and money for users.”…
The PLI said 67 of its 90 titles are now available in the Kindle format.

Thanks to my colleague, Jenny Zook, for alerting me to this article